Marketing Specialist

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The Marketing Communications Specialist will have a positive impact on the Division by delivering campaigns that raise awareness, generate leads, and create loyalty among the division’s prospects, clients and prospects. The work of the MarCom Specialist will enhance the brand, position Tyler for consideration, and help close new business.

As a part of Tyler’s corporate staff, you will make an impact on outcomes that affect various areas of the company. Your work will ultimately support our team members, clients, stakeholders, and the public sector.

Location

Yarmouth, Maine | Lakewood, Colorado | Lawrenceville, Georgia | Lubbock, Texas | Plano, Texas

Travel

10-25%

Responsibilities

  • Drive our business forward via innovative integrated marketing programs that include email, web, video, collateral, presentations, and/or events such as trade shows.  
  • Produce clear, concise, and engaging content that meets objectives. 
  • Write product fact sheets, brochures, case studies, advertising, web copy, and other collateral as directed.
  • Maintain and manage project schedules, approvals, and deliverables using department software and related tools.
  • When working independently, demonstrate ability to create and meet self-imposed deadlines.
  • When working with others, demonstrate a collaborative spirit and an ability to engage in productive, inclusive, objective-driven discussion.
  • Bring new ideas and creative approaches, while balancing these with willingness to reach consensus and get the job done on time.
  • Analyze campaign/program metrics to determine which are most effective, and leverage this information to improve future efforts.
  • Develop knowledge of Tyler products, markets, competitors, clients, and internal resources to support marketing strategy and team planning.

Qualifications

  • Bachelor’s degree in a related field or equivalent experience 
  • Typically requires 3-5 years marketing experience 
  • Strong writing skills are core to the role
  • Experience effectively managing a variety of projects and timelines
  • An understanding of marketing communications vehicles – including email, direct mail, collateral, video, web, and trade shows 
  • Ability to proofread with an eye towards specific style guide rules
  • Strong use of Microsoft Office tools
  • Experience with Marketo or similar email and campaign building software preferred
  • Experience in technology/software industry and/or the public sector, particularly in K-12 education, a plus but not required

State Specific Salary Range Disclosure Requirements for Colorado, Connecticut, and Nevada

Salary will generally fall between $45,279 - $59,578 before adjustment for geographic differences. Recruiter can confirm if position is incentive eligible.

Great Place to Work & Grow Your Career

Come join us as we transform the public sector! Our mission, vision, and values guide everything we do. We’re also frequently recognized as a great workplace locally and nationally. See our many awards and accolades.

Taking Care of You & Your Family

Your health and well-being are important to us. That’s why we invest in our team members by offering competitive benefits to support their health and financial wellness. Learn more about how we care for our people.

Tyler is subject to regulations, guidelines, and/or client requirements relating to the qualifications of Tyler personnel performing certain client work. Because of the nature of this position, it is a requirement that the candidate can successfully pass a federal background check at the time an offer is extended and over the course of employment with Tyler.

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Requisition Number:2021-1405
INDCORP

Tyler Technologies is proud to be an affirmative action / equal opportunity employer. All qualified applicants will receive consideration without regard to race, creed, gender, marital status, sexual orientation, citizenship status, color, religion, national origin, age, disability, veteran status, or any other status protected under local, state or federal laws. If you require reasonable accommodation for any part of the application or hiring process due to a disability, please submit your request by emailing jobs@tylertech.com or by calling 800.646.2633 ext. 791008. Please keep in mind these methods are reserved for individuals who require accommodation due to a disability.
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Don't be fooled by criminals making false employment offers, requesting personal and financial information, or impersonating Tyler management. In our recruiting practice, we do not …

  • Extend job offers to candidates we have never spoken with on the phone or in-person
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If you feel you may have been in contact with someone falsely representing Tyler, please contact info@tylertech.com immediately and provide us with as much information as possible about the exchange. If you opened or clicked on any links or attachments within a suspicious job offer, we recommend running a full antivirus scan on your computer to make sure no malware was downloaded.

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To make work even more rewarding, we offer a wide range of benefits to support the overall wellness of you and eligible family members.

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Why Work at Tyler?

While committed to serving the public sector, we’re also dedicated to investing in our people. Be a part of our passionate community where you can grow.

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Interested in learning more about what it's like to be a part of our team? Our recruiting team would love to meet you at an upcoming event in your area or virtually.

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